It’s entertaining and fun Static images can be engaging and convey great messages but there’s nothing quite like watching a short video that makes you feel some form of emotion or captivates you. It’s known that a lot of users that consume a large amount of social media have a…
Branding & Graphic Specialist Justine McLaughlin examines why branding is so important to grow a business. As a graphic designer by trade I am personally always going to reiterate the importance of brand consistency and outline it being an integral part of a businesses marketing strategy and identity. Businesses will…
For most designers, it’s not an uncommon thing to experience ‘creative block’ when working on a project – regardless of how much people label you as a naturally creative person. The role of a graphic designer is to produce visual content that conveys the correct message to a specific audience,…
As part of our Perfect Match campaign, we outlined the collaboration between Graphic Design and Animation, going hand in hand and enabling us to tell a story and communicate emotions and ideas in a unique, easy to perceive way. Animation has helped connect people throughout the world in a way…
Following on from our ‘Perfect Match’ campaign. We have created a collection of eBooks, downloadable templates and helpful resources for you to work through across some of our services. Our goal is to assist you as much as possible to do what you can but with access to us as…
Logo Design in 2021 It is a known fact that companies throughout their trading history will invest in logo design updates and rebrands, to ensure their identity remains a reflection of the society the company exists within, as well as to cater to its modern-day audience. However, the battle between…
So, what does it mean? Well coming from a fellow Graphic Designer, I can say that Design is in everything, it is the foundation of every business. Without design there can be no marketing or branding. Without branding then who are you? Identity within a business is what separates you…
Colour powerhouse Pantone have announced their Colour of the Year for 2020, and it’s Classic Blue. For 20 years, the Pantone Colour Institute have carefully selected their Colour of the Year – influencing design and development across multiple industries including graphic design, fashion, product design, home furnishings and print production.…
The primal part of our brain forms a first impression within just one-tenth of a second. Studies have shown that 55% of a first impression is entirely visual. So your brand design is most people’s first impression of your business. Prospective customers compare your brand and its graphics to competitors…
We’re delighted to announce that our Graphic Designer, Leigh, has been revealed as the winner of the Liverpool City’s Region competition to design a logo for the Borough of Culture 2019. Not only will Leigh win the £800 prize, but will see her logo used across the Wirral as the…
