The reasoning behind any marketing strategy decision is to bring in additional sales that wouldn’t naturally occur.
Whether it’s tracking the customers through the door or keeping an eye on your website visitors, it’s important for your business to have a cemented plan to refer to throughout your sales journey.
As a creative marketing agency we thrive on helping businesses to define their identity and organise their marketing messages to communicate with their customers in the best way possible.
Today, marketing is split into two main streams:
- Traditional (using print materials and word of mouth to put your time into bringing people through the shop door)
- Digital (using social media and online marketing) techniques.
Ultimately, for every pound of marketing spent, there must be at least £1.01 in profit to make it worthwhile. Often known as Return on Investment (ROI) this is used to measure the direct trail between advert and sale.
With digital it is fairly straightforward to track the path of the customer, it’s important to know where your customer has first seen your brand to analyse what form of marketing is working best.
This allows our marketing experts to tweak or optimise the brands position, ensuring it achieves the maximum exposure possible.
Analysis and optimisation of marketing is something that should be done on a regular basis to maximise the reach of the adverts and ultimately bring in sales. A combination of the above will help to create the greatest return on your marketing investment.
The marketing professionals at Revolution Four will meet with you to understand your brand, products or services, your ideal clients.
We can work to a range of budgets; we have many cost effective solutions for budget conscious start-up businesses through to large scale multi-media marketing strategies for larger businesses wishing to boost sales and brand awareness.