The site boasts a lot of unique selling points including:
- Moreton Hills Golf Course
- Major Golf retail shop selling designer brands
- Driving range 46 bays
- Top Tracer bays and latest golf technology
- On site bistro providing range of different foods
The Viking Quest Adventure Golf is designed to be enjoyed by a wide target audience including wheelchair accessibility, free parking and even a dog friendly atmosphere.
Objectives
- Raise awareness of facilities
- Develop engaging and consistent brand including logo and character design
- Develop a range of designs for digital and print use to help market the premises
- Develop social media platforms and gain strong engagement from followers
- Make contacts and build up relationships with leisure companies
- Use USPs such as Top Tracer range, professional golf sessions and bays to help sales
- To build an online presence that represents the standard of the facilities using a website and social media platforms
- Create a business focused marketing strategy including long term goal management and sustainable growth
Deliverables
- Creation of clear brand identity including logo and marketing materials
- Creation of graphics to promote services throughout digital platforms, keeping within brand consistency
- Creation of branded promotional / marketing materials for customers
- Deliver professional photography to enhance all digital marketing
- Creation of website to promote the facilities and represent the business online
- Development of an in-depth marketing strategy that explores opportunities to enhance brand awareness, increase sales and looks at clear return on investment
