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We are

marketers

Award-winning B2B digital marketing agency

Phantom digital are passionate about your business and eager to help you achieve your goals. From launching businesses to marketing products and services internationally, our award winning team work efficiently and alongside you.

How we can help you

Free website audit

Our free website audit can help you identify areas for improvement and optimise your website for success.

Free social media review

Discover how you can improve engagement, generate more leads, boost conversion and build a loyal customer base.

Get a free quote

We are dedicated to providing our clients with the highest quality service and expertise, and achieving their goals.

Our work

phantom digital hartmann direct

HARTMANN Direct

HARTMANN Direct’s products are designed to take the worry out of living with incontinence and bladder weakness and…
phantom digital simpwill

Simpwill

Simpwill offer a full ecosystem of services. As well as having the customer at the forefront of their…
phantom digital viking quest adventure golf

Viking Quest Adventure Golf

The site boasts a lot of unique selling points including: Moreton Hills Golf Course Major Golf retail shop…

Why work with Phantom Digital?

Have a full digital marketing agency at your disposal but without the hassle
Upsell additional services to your clients to speed up business growth
Get bespoke packages to match with what you’re already selling
100% white labelled comms, systems and processes as if we’re your own marketing agency
Great value packages allowing you to markup your pricing by up to 150%
Finally stop the digital marketing time warp and spend more time selling

Frequently asked questions

We work on adhoc projects but also offer pre paid packages utilising the full team at a fraction of the cost of hiring individual specialists. Choose to work with us on a strategic retainer basis working alongside you to achieve your goals. We are passionate about going above and beyond to deliver and work with only like minded passionate businesses looking to succeed and grow beyond their imagination.

Digital marketing offers several benefits to small businesses and using a digital marketing agency can speed up return on investment. Utilising a digital marketing company and its knowledge to help gain traction and grow a business is imperative especially if your budget can facilitate this.

Below we touch on a few ways digital marketing can help:

Expanded reach and visibility

Digital marketing allows small businesses to reach a much wider audience compared to traditional marketing methods. In todays world and access to the internet it is imperative that a business is to show up on search engines and on online advertising. This allows customers to see your products and services that may not have seen them otherwise.

Affordability and Return on Investment (ROI)

In most instances digital marketing is usually more affordable than traditional marketing methods, Digital marketing allows you to target your ideal audience, track the deliverables and analyse conversions. With this in depth analysis this method is much more affordable and accessible for small businesses as the ROI is usually much quicker, this allows a business to reinvest in their marketing.

Forever improving brand awareness and reputation

Through digital marketing channels such as social media, content marketing, and online advertising, small businesses can build brand awareness and establish their reputation. Utilising digital marketing to differentiate small businesses from competitors, create a positive brand image, and inspire customer trust and loyalty. A consistent brand and brand message creates trust, the more trust someone has in a brand, the more likely they will purchase from them.

In summary

In summary, digital marketing empowers small businesses by expanding their reach, providing cost-effective advertising options, allowing personalised targeting, enabling measurable results, and enhancing brand awareness and reputation

Aligning your ethos and values to a digital marketing agency in our opinion is the most fundamental reason why you should choose that particular digital marketing agency. Choosing the right digital marketing agency can be crucial for the success of your business. 

Here are some steps to help you make a clear and informed decision:

Understand your values

Before choosing a marketing agency it is really important to understand your business values and ethos. If these don’t align with your agency then the working relationship with become strained and in turn won’t produce the best outcomes.  Take a moment to sit down and understand your values and make sure there are no clashes with any agency when you begin searching. 

Assess your marketing needs

Before searching for a digital marketing agency, define your specific marketing needs and goals. Do you know which services you require? If not, are you looking to be educated during the journey. Choosing a business to work with you to suit your needs is really important. Don’t expect to be educated by a company who is proposing to achieve results for you but don’t offer training and mentorship. Clarifying your goals will help you find an agency that aligns with your objectives.

Shortlist potential agencies to work with

Conduct thorough research to identify reputable digital marketing agencies that specialise in your industry or the services you require. Consider factors like their experience, portfolio, client testimonials, case studies, and online reputation. Check their website, social media presence, and published content to gauge their expertise. Most importantly, reach out, speak to them and see how they communicate. What timeframes they work within and if their attitude aligns with yours.

Communication and transparency is one of the most vital factors.

Communication is vital when working with a digital marketing agency. Evaluate how responsive and transparent they are during the initial contact and the way they communicate their strategies and progress. Ensure they provide regular updates and reports to keep you informed about the performance of your campaigns.

References and reviews

There’s nothing wrong in reaching out to clients of theirs to request some feedback. You would do it for work on your house… why not for getting your business in order. Ask about the agency’s professionalism, communication style, campaign performance, and overall satisfaction. Additionally, check online platforms, such as Google reviews or social media, for feedback from other clients.

Pricing models 

It is important to understand a digital marketing agencies pricing and contract terms. Asking for a loose cost for services will give you an idea of where they sit.  Ask about any hidden costs, billing cycles, contract duration, and termination clauses before committing to anything. 

Nothing beats speaking to someone 

Finally, schedule a meeting, this can be done on Calendly over a call or zoom.  See how you get on with them in person or over a video call. You will be able to shortlist agencies with this alone. Assess their expertise, compatibility, and whether they understand your business goals. Pay attention to their ability to listen, provide insights, and ask relevant questions during the discussion.

Finally

By following these steps and carefully considering your options, you can choose a digital marketing agency that aligns with your business objectives, has a proven track record, and can provide the expertise and support needed to achieve your marketing goals.

Digital marketing costs can vary widely, it really depends on what it is you do and to what extent. For example, you can pay for 1 word to be published in a local newspaper, however it probably won’t be seen. It will be cheap, but not effective. Digital marketing small business retainers can vary widely from £600 – £10000 a month. Industry averages range between £2500 and £12500 per month and £50 – £500 an hour.

What can effect the price? 

Things that will effect price will be, type of service required, expectations with results and scope of the project. The agency should be able to clearly define all of the spends for you, what to expect from the outcome and what you need to achieve your goals.

It’s essential to note that investing in digital marketing can offer significant returns and help businesses reach a broader audience and get more leads and sales. This however, does not happen over night, In almost all cases for small businesses there is an initial outlay to set up or develop the foundations to enable you to scale and start to see a return on investment.

Summary 

While digital marketing may seem expensive, the cost can vary depending on various factors, and it’s essential to evaluate your business’s needs and goals to determine the right investment. Furthermore, it’s crucial to partner with a reputable digital marketing agency that can provide customised and effective strategies to achieve your marketing objectives and generate a positive return on investment.

Unfortunately there is no simple answer for how you sell more products or services, this depends on a variety of variables. Selling more requires a strategic approach and a comprehensive marketing plan. 

Here are a few strategies to help you increase your product or service sales:

Know who you are selling to

Understanding your target audience is crucial for effective selling. Identify your ideal customers based on demographics, interests, and buying behaviour. Finally, this will allow you to tailor your marketing efforts to resonate with their needs and preferences.

Improve always 

Continuously assess your products and make improvements based on customer feedback and market trends. Ensure that your products offer unique value propositions, address customer pain points, and meet high-quality standards. This will help you differentiate from competitors and attract more customers.

Can people find you online? 

Establish a strong online presence to reach a wider audience. Create a user-friendly and mobile-responsive website that showcases your products effectively. Optimise your website for search engines (SEO) to improve visibility in search results and drive organic traffic. Leverage social media platforms to engage with your audience, share product updates, and run targeted advertising campaigns.

In Summary

Furthermore, we offer more advice on improving your strategy in our online resources section on our website or for an in-depth analysis of your current website, why not utilise our free website audit.