As part of our Perfect Match campaign, we outlined the collaboration between Graphic Design and Animation, going hand in hand and enabling us to tell a story and communicate emotions and ideas in a unique, easy to perceive way.
Animation has helped connect people throughout the world in a way that sometimes writing and live-action films cannot.
Using animation on your website or static pages can also help draw the eye of the user to an element you want them to focus on whether that be a call to action or just information you need to highlight.
Our in-house animator has developed a guide highlighting what to do and what not to do whilst taking on your animation project along with some suggested tools he has found beneficial.
Take a look today and download yours.